A year after its release, Anuv Jain and Lost Stories’ Arz Kiya Hai continues to strike a chord with listeners, proving that some songs can move beyond a release moment to become a lasting part of popular culture. The Coke Studio Bharat collaboration has maintained a strong presence on Spotify India’s Daily Top Songs chart and has now reached the No. 1 position.
Released in August 2025, Arz Kiya Hai has emerged as one of the most successful tracks associated with Coke Studio Bharat. Its continued popularity more than a year after release highlights the song’s ability to connect with listeners across changing music trends and platforms.
The track has crossed 484 million audio streams and recorded more than 260 million views on YouTube. It has also generated over 17.7 million pieces of user-generated content, reflecting the extent to which listeners have embraced the song and incorporated it into their own digital content.
The song’s success has also extended beyond India. On Spotify’s Global Top Songs Chart, Arz Kiya Hai climbed as high as No. 71, giving the collaboration a notable presence on the international music platform.
For Anuv Jain, the song’s continued momentum has been a pleasant surprise. Reflecting on its journey, he said, “I never imagined that even a year later, the song would continue to reach new listeners and become No. 1 on Spotify India.”
The track’s appeal comes from its distinctive blend of poetic songwriting and contemporary electronic production. Anuv Jain’s understated vocal style and lyrical approach are complemented by Lost Stories’ electronic sound, creating a combination that has resonated strongly with audiences.
The song’s journey also highlights the changing way Indian audiences discover and engage with music. Beyond traditional listening, tracks today often gain a second life through short-form videos, social media posts and other forms of user-generated content. The more than 17.7 million pieces of content associated with Arz Kiya Hai underline this shift in how songs become part of everyday digital culture.
Shantanu Gangane, IMX Lead, Coca-Cola India and Southwest Asia, also highlighted the song’s longevity. “Its continued presence on the charts a year after its release shows just how deeply this song has connected with people,” he said.
The achievement adds another milestone to the growing reach of Coke Studio Bharat, which has brought together Indian artists and contemporary sounds while giving audiences music rooted in local storytelling and culture.
With its Spotify India No. 1 position, hundreds of millions of streams and a strong global showing, Arz Kiya Hai has demonstrated that a song does not necessarily need to be new to remain relevant. More than a year after its release, the track continues to find new listeners while retaining the audience that helped make it a hit in the first place.
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