Travel is often seen as ticking off famous landmarks and capturing picture-perfect moments. But for filmmaker and choreographer Farah Khan, the true essence of a holiday lies far beyond curated itineraries and trending locations. In a refreshing new appearance in Singapore as part of Klook’s summer campaign, Farah offered a more thoughtful take on what travel should really feel like.
“Holidays are not just about seeing a place, but truly feeling it,” she shared during a candid interaction. While Singapore is a destination she has visited before, this trip felt different. Instead of following a strict plan, she chose to explore the city with a sense of openness. “I’ve been here earlier, but this time I allowed myself to be surprised,” she said, highlighting how even familiar places can offer something new when approached differently.
Adding a special touch to this journey was her companion, her chef Dilip, who was visiting Singapore for the first time. His fresh perspective brought a sense of discovery that made the experience even more memorable. Watching someone experience a place for the first time reminded Farah of the simple joy that often gets lost when travel becomes too structured.
Farah also spoke about a growing trend among modern travellers. With the rise of social media, many people now plan their trips based on what they see online. Popular spots, viral cafes, and “must-visit” lists often shape travel decisions. While these can be helpful, Farah believes they can also limit the true experience of a place. “Algorithms show you what everyone else is doing, but the real joy lies in following your own curiosity,” she explained.
This idea is at the heart of Klook’s campaign, which encourages travellers to move beyond the usual top attractions and explore experiences that feel more personal. Instead of rushing from one landmark to another, the campaign promotes slowing down and engaging with the destination in a deeper way. It is about discovering hidden corners, trying something unexpected, and allowing moments to unfold naturally.
Farah’s perspective is simple yet powerful. She believes that when travellers rely too much on predefined lists, their experiences begin to feel repetitive. “If you only follow lists, your memories will feel copy-pasted too,” she noted. It is a reminder that travel is not just about where you go, but how you experience it.
Her advice to travellers is straightforward. Plan less, and explore more. Leave room for spontaneity. Talk to locals, wander through unknown streets, and be open to experiences that are not part of any itinerary. These are the moments that often become the most cherished memories.
In a world where travel is increasingly influenced by trends and algorithms, Farah Khan’s approach feels like a breath of fresh air. It brings the focus back to what truly matters — connection, discovery, and the joy of experiencing something new in your own way. Because sometimes, the best journeys are the ones that are not planned at all.
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