aytm Foundation, in collaboration with the United Nations Environment Programme (UNEP), has launched the second phase of the Air Quality Action Forum (AQAF) to support India’s clean air goals.
The initiative aims to transform how India tackles air pollution – by blending technology, data, and public engagement. This expansion builds on the first AQAF phase, which had already brought together key stakeholders to implement practical solutions to improve air quality.
Central platform for solutions
This new phase focuses on creating a centralised platform for knowledge-sharing and solution deployment. It connects policymakers, urban planners, civic agencies, researchers, and communities. They’ll gain access to data tools and public awareness resources that support both planning and real-world execution.
Citizen participation and behavioural change are core to this approach. The programme encourages communities to become active players in addressing air pollution, not just passive victims.
Tech-led lnnovation for cleaner air
AQAF Phase 2 leverages real-time data and multi-sectoral partnerships to roll out scalable clean air interventions. These include innovations in sustainable mobility, decentralised waste management, and renewable energy.
It aligns with India’s National Clean Air Programme (NCAP), aiming to strengthen local implementation through decentralised actions, particularly in pollution-prone cities.
Summit highlights: aironomics 2025
The announcement came during Aironomics 2025, a flagship summit focused on economic resilience and climate-smart solutions. Anchored by the Bharat Climate Forum, with partners like Dalberg and the Council of International Economic Understanding, the summit pushed for unified airshed strategies and cross-sector innovation.
It underlined the importance of syncing policy and grassroots action to meet clean air targets while fostering green growth.
Voices from the Frontlines
Vijay Shekhar Sharma, Founder & CEO of Paytm, said the initiative is about translating awareness into action.
“Air pollution affects every one of us – in our homes, on our streets, and in the lives of our children. This initiative brings science and people together to make clean air a shared mission.”
Dr Balakrishna, Head of UNEP India, echoed this sentiment.
“Tackling air pollution needs united, science-backed efforts. This collaboration merges policy, technology, and community involvement – a critical mix for sustainable change.”
Sharma was also recently appointed as the UN Environment’s Clean Air Patron, marking a significant milestone in his ongoing work with the BreatheLife Campaign.
A broader commitment
This partnership is part of Paytm Foundation’s commitment to environmental responsibility and sustainable development. Through awareness campaigns, tech solutions, and policy support, the foundation aims to bridge gaps in India’s air quality management landscape.
As the clean air mission moves forward, initiatives like AQAF 2.0 will be key to ensuring a healthier, greener future for India.
