Kapil Sharma and Anurag Kashyap team up for Sprite’s latest “Joke in a Bottle” campaign. The two collide in a hilarious new TVC, combining comedy with chaos.
The third season of Sprite’s hit campaign is back. This time, it brings a quirky twist with an unusual face-off between India’s most famous funnyman and a filmmaker known for his gritty storytelling.
Clashing Worlds, Comedic Chaos
The ad opens with Kashyap pitching an ad idea to Kapil. What follows is a comedic roast. Kapil ridicules Kashyap’s serious tone. Kashyap hits back with film metaphors. In the end, Kapil lands the final laugh.
From genie’s lamp references to witty jabs, the film keeps viewers hooked. It’s Sprite’s signature blend — cool, crisp, and comic.
Meme Culture Meets Fizz
“Joke in a Bottle” isn’t just a commercial. It’s a full-on entertainment experience for Gen Z. Scan a Sprite bottle, sip, and unlock memes and comic content instantly.
With content powered by India’s top meme creators, Sprite turns a drink into a digital laugh fest. The meme studio is swipe-ready and built for the screen-happy youth.
Full-On Rollout Across Platforms
This season is going big. The campaign runs across TV, digital platforms, and outdoor media. Sprite is again tapping into pop culture with its iconic “Thand Rakh” message — stay cool, sip Sprite, and laugh it off.
Watch the video here – https://www.instagram.com/reel/DIdQL3Ao5UH/


