POCO Launches X7 Series with Akshay Kumar, Redefining Smartphone Innovation
POCO, a leading name in India’s tech landscape, introduced its much-anticipated X7 Series—POCO X7 5G and POCO X7 Pro 5G—at a grand event in Jaipur, Rajasthan, on Friday. The launch, marked by Bollywood star Akshay Kumar’s presence, showcased the brand’s commitment to pushing boundaries with its slogan, “Xceed Your Limits.”
Revolutionary Features in POCO X7 5G: The model sets new standards with a 1.5K AMOLED 3D Curved Display, the segment’s most durable, featuring Corning® Gorilla® Glass Victus 2. Offering 3000 nits peak brightness and IP66, IP68, and IP69 (supported) ratings, it combines stunning visuals with remarkable resilience.
Powered by the MediaTek Dimensity 7300 Ultra chipset, it promises smooth, lag-free performance. Its 5500mAh battery supports 45W HyperCharge, ensuring minimal downtime. The 50MP Sony LYT-600 primary camera, enhanced with AI Night Mode and AI Erase Pro, turns every shot into a masterpiece, whether in daylight or low light.L-R Varun V Nair – Brand Marketing Head at POCO Smartphones, Anuj Sidhart- Director, Marketing & Corporate Communications at MediaTek, Akshay Kumar, Himanshu Tandon Country Head of POCO, Digvijay Chauhan- LPowered by the MediaTek Dimensity 7300 Ultra chipset, it promises smooth, lag-free performance. Its 5500mAh battery supports 45W HyperCharge, ensuring minimal downtime. The 50MP Sony LYT-600 primary camera, enhanced with AI Night Mode and AI Erase Pro, turns every shot into a masterpiece, whether in daylight or low light.
POCO X7 Pro, A Game-Changer: The POCO X7 Pro 5G features India’s largest 6550mAh battery, enhanced by Silicon Carbon Technology for efficiency and safety. It supports 90W HyperCharge, reaching 50% charge in just 19 minutes. The MediaTek Dimensity 8400 Ultra processor debuts globally with this device, delivering 20% faster performance, making it ideal for gaming and power users.
The 6.67-inch AMOLED flat display offers 1.5K resolution and 3200 nits peak brightness. With Corning® Gorilla® Glass 7i and a 240Hz touch sampling rate, it delivers exceptional clarity and responsiveness.
The 50MP Sony LYT-600 camera with Optical Image Stabilization (OIS) and AI features like Smart-Clip and AI Sky captures stunning images, transforming everyday moments into cinematic experiences.
Exclusive Offers and Availability: POCO X7 Pro 5G starts at ₹24,999, with additional discounts and no-cost EMI options. The POCO X7 5G is priced at ₹19,999, also with enticing launch offers. The X7 Pro goes on sale this Tuesday, 14 January, and the X7 on Friday, 17 January, exclusively on Flipkart.
Know brand POCO: According to Wikipedia, formerly known as Poco by Xiaomi, POCO is a Chinese brand. It is owned by Xiaomi. The brand was first announced in August 2018 as a mid-range smartphone line under Xiaomi. Poco India became an independent brand on 17 January 2020, followed by its global counterpart on 24 November 2020.