Coke Studio Bharat returns for its highly anticipated Season 4, continuing its journey of showcasing India’s rich musical diversity. Known for blending regional sounds with contemporary interpretations, the platform unveils this year’s line-up through ‘The List,’ featuring iconic voices such as Rekha Bhardwaj, Aditya Rikhari, Kutle Khan, Qaiser Nizami, Arslan Nizami, Swarit Shukla and others.
Following the success of Season 3, which introduced hits like Arz Kiya Hai and festival-ready tracks like Holi Aayi Re, Season 4 delves deeper into India’s local music landscapes. This year’s roster brings together a dynamic mix of artists representing different corners of the country, varied musical traditions, and diverse audiences.
The line-up includes Aditya Rikhari, Kutle Khan, Ravator, Faheem Abdullah, Arsalan Nizami, Madhur Sharma, Ashok Maskeen, Vaibhav Pani, Mohammad Faiz, Mame Khan, Khwaab, Utpal Udit and Rekha Bhardwaj. Their work spans Rajasthani folk, Kashmiri storytelling, Banaras-rooted compositions, Sufi traditions from Punjab, and contemporary interpretations of love and devotion.
Rekha Bhardwaj shared, “Every generation rediscovers its roots in its own way. Coke Studio Bharat provides a space where that rediscovery happens through collaboration. Season 4 preserves the spirit of tradition while allowing it to breathe in a new context.”
Aditya Rikhari said, “My music has always been personal and emotional. Coke Studio Bharat allows the heart of the song to stay intact while the sound evolves. Season 4 feels intimate in its writing, yet expansive in how it’s heard.”
Faheem Abdullah added, “Music carries memory, identity and emotion. Being part of Coke Studio Bharat allows me to bring Kashmiri storytelling to a national platform while fusing it with the Coke Rock I grew up with.”
Shantanu Gangane, IMX Lead, Coca-Cola India and Southwest Asia, explained, “Coke Studio Bharat brings India’s folk traditions and contemporary voices together. Season 4 accelerates this approach, showcasing culture and music from the heartlands to both national and global audiences.”
Devraj Sanyal, Chairman & CEO, India & South Asia, Universal Music Group, said, “Coke Studio Bharat honours India’s regional heritage while translating it into a contemporary, globally resonant sound. Season 4 will continue building the most compelling music with exceptional artists, shaping culture in India and beyond.”
Season 4 promises a perfect blend of experience and experimentation, offering audiences unique collaborations while preserving each artist’s authenticity. With the first track set to drop soon, Coke Studio Bharat is ready to celebrate India’s music in all its diversity.
