In a remarkable stride toward promoting women’s health awareness, SBI Life Insurance, one of India’s most trusted life insurers, has made history by achieving a GUINNESS WORLD RECORDS title for creating the largest mosaic made of 1,191 ‘Hug of Life’ hot water bags.
This milestone reinforces SBI Life’s commitment to transforming breast health into a household conversation, under its pioneering initiative ‘Thanks-A-Dot’ — launched in 2019 to break social taboos and encourage women to make self-examination and wellness part of their everyday lives.
Ravindra Sharma, Chief of Brand, Corporate Communication & CSR, SBI Life Insurance, stated:
“Women often place family before self, neglecting their own well-being. With ‘Thanks-A-Dot,’ we’re driving a cultural shift — turning self-care and early detection into open, community-driven discussions.”
Renowned actress and breast cancer survivor Mahima Chaudhry expressed:
“Being part of this initiative is deeply personal. Early detection saves lives — and regular self-exams can truly make a life-changing difference.”
Through this record-setting effort, SBI Life once again highlights its role in blending social responsibility with public health awareness, creating both emotional impact and tangible action on a national scale.
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